Creating Successful Transactions for Business Owners
in the Lawn Care Industry
“Working with Bob and the team at Cetane made our transition smooth and effortless. We are extremely satisfied with the result and confident that Emerald Green Lawns is in excellent hands with the new owners.”
– Tom Roth, Emerald Green Lawns


At Cetane Associates, we are dedicated champions of lawn care professionals whose companies are either stand-alone or are part of broader landscaping services. Our mission is to provide outstanding guidance and representation to lawn care business owners who are ready to sell. From our extensive experience, we understand that sellers prioritize not only securing the right price, but also the continued success and well-being of their employees and customers. Our goal is to connect you with a buyer who shares your values and vision for the future of your business.
With over 15 years of M&A advisory experience, Cetane Associates recognizes the unique dynamics of business sales in the lawn care industry. We are knowledgeable of industry software and recognize the specific needs of lawn care crews and business operators. We know how to position your business in front of interested buyers to maximize its value. Our team is skilled at navigating challenges that may arise, using our expertise to resolve potential issues and ensure a smooth transaction from valuation to closing. We have a broad network of qualified buyers, all with proven track records and the capacity to be the right fit for your business.
![Lawn Care[2] Lawn Care Mergers and Acquisitions](https://www.cetane.com/wp-content/uploads/2025/03/Lawn-Care2.jpg)
The journey begins well before the deal is finalized—careful planning and strategic marketing lay the foundation, and the process continues through negotiation and due diligence to a successful closing. Preparing to sell ahead will maximize your return. Throughout the entire transaction, Cetane Associates offers decades of combined experience in the lawn care industry. Our professional, thoughtful, and tailored approach to transaction management and advisory services sets us apart. We are here to listen to your goals, answer your questions, and guide you through every step of the process.
Contact us for a confidential conversation.